Brand identity videos help you elevate your brand’s profile and connect with your customers in a meaningful way. By employing powerful storytelling and engaging visuals, they help your audience understand what your company is all about. Use videos to showcase your corporate values, history, positioning, corporate social responsibility (CSR) activities, and more. Whether used on your website, social media, or other marketing channels, brand videos are a vital component in shaping your company’s identity and expanding its reach.
Work with an award-winning media company in California to create a lasting impact with your videos. At 336 Productions, we’re adept at creating high-performing video assets that impress your prospects, inspire loyalty, and grow revenue for your company.
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Brand Identity Video Company
Full-Service Video Production Studio
336 Productions is a one-stop shop for everything video production related. We can guide your project from conceptualization to the final delivery of a polished, high-performing video. We’ve collaborated with leading brands across the U.S. and have won at least one award for every year we’ve been in business. Expect outstanding videos that delight and inspire in equal measure.
From the very beginning, we’ll collaborate with you to write a brand identity video script that identifies the key values of your business, what makes you unique, and the aspects that people respect and appreciate about your company. We’ll make the entire process easy, as we proceed with filming and editing the video just the way you’d like.
Many types of videos can show your brand identity and corporate values. From embedding on your website to use in advertising, here are a few ideas for the types of videos you can have created:
- Marketing Videos
- Product Demos
- Explainer Videos
- Educational Videos
- B2B Videos
- Case Study Videos
- Documentary Videos
- Commercials
- Infomercials
- Animated Videos
- Event Videos
- Sales Videos
- Training Video
- Web Videos
How Brand Identity Videos Can Help
There are many ways to use brand videos to improve awareness, drive recognition, and increase recollection at the time of purchase. Well-produced videos can help you establish a connection with your audience and build brand loyalty even in a price-driven market. Here are a few different ways to use brand videos as part of your digital marketing efforts:
- Overall Brand Video: Brand videos encapsulate the essence, vision, and core values of your company in a concise and engaging format. These videos are designed to create a memorable impression and resonate with your target audience. By communicating what your brand stands for and what sets it apart from the competition, brand videos can build trust, foster loyalty, and enhance overall brand recognition. They’re a powerful tool for not only introducing your company to new prospects but also reinforcing your image among existing customers.
- Brand Positioning Videos: These help you position your brand in a competitive marketplace. By owning a niche, you can differentiate your brand from others in your industry and target audiences with distinct needs.
- Corporate Documentary Videos: Historical videos delve into your company’s origins, milestones, and progress over the years. These are often useful to remind present-day customers of your roots and create a deeper connection with new audiences. They can also highlight changes in leadership or structure and some of your company’s biggest accomplishments.
- Corporate Social Responsibility Videos: Showing social responsibility can make an excellent brand identity video. They can be used to talk about company practices such as sustainable manufacturing and procurement. They’re often used to show how companies are eco-friendly, have earned certain certifications, and how they see their communities.
- Corporate Values Videos: These help you talk about the values that drive your organization and employees. These videos help humanize your brand for stakeholders and are an excellent recruitment tool to attract quality talent that identifies with your values.
Browse our video portfolio to see examples of brand identity videos done right. Well-produced brand videos can help measurably improve traction for your company with your target audience. Here are the results we’ve achieved for our clients:
- Increased Brand Awareness
- Improved Brand Recognition
- Improved Brand Recall
- Increase Brand Loyalty
- Higher Sales
- Increased Organic Traffic
- Improved Search Ranking
- Increased Revenue
Read through our testimonials to learn more about our clients’ experiences. Reach out for a consultation to see how we can achieve these results for your brand as well.
Video Creates More Impact
Video is by far the most impactful content format you can use for your brand. It’s substantially more engaging than text or images alone.
There is a wealth of research that bears this out. For instance, a study by HubSpot found that over 54% of consumers want to see more videos from brands they support or trust. What’s more, using video offers brands a better return on investment (ROI) than any other form of content. According to Wyzowl, 84% of people have bought a product or service after watching the brand’s video.
Scale new heights with polished brand and corporate videos from 336 Productions. Work with a video vendor with a proven track record of creating exceptional videos that help grow your business.
