Video Production Budgeting

Budgeting is a crucial part of video production. Budgeting informs the entire production process, including the locations you can shoot at, the talent you can recruit, the equipment you can use, the post-production effects and animation you can employ, and the overall production value you’re able to deliver.

By working with an award-winning production studio like 336 Productions, you can get the most out of your video advertising budget. We’re a seasoned team of professionals who know what it takes to produce high-quality videos that help you expand reach, increase sales, and deliver excellent ROI. Level up your video production with 336 Productions.

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Full-Service SoCal Production Studio

336 Productions is a full-service production studio based in Orange County, California. We’re happy to help you with targeted production services, such as budgeting, or take care of the entire production process to deliver a polished, publish-ready video asset.

We’ve partnered with companies ranging from startups to some of the nation’s leading brands to deliver exceptional videos that impress your audiences and generate sustained traction. Our team consists of experienced video professionals who take pride in their work and indeed, have been awarded for their work every single year we’ve been in business.

Partner with us for a seamless video creation process that will be productive, and even fun! The process is quite flexible as well — participate as much or as little as you like. Benefit from perks including flexible payment terms and the availability of rushed deadlines, knowing that you’ll receive a high-quality video at the end.

Our strategists can help you arrive at the ideal video budget for your advertising campaign, company showcase, product demo, or any other type of video. In addition to video budgeting, 336 Productions offers you a comprehensive range of pre-, in-, and post-production services to choose from:

  • Concept Development
  • Location Scouting
  • Casting
  • Production Logistics
  • Crew Assembly
  • Storyboards
  • On-Location Filming
  • Green Screen Filming
  • 2D/3D Animation
  • Visual Effects
  • Audio Mixing
  • Music Licensing
  • Color Grading
  • HD Editing
  • Keying
  • Video Compression

Browse our portfolio to see the results of our work first-hand or read through some of our customer testimonials. Schedule a consultation with a video production professional to get started with your video project.

The Benefits of Professional Video Production Budgeting

  • Higher ROI
  • Cost Control
  • Expense Visibility
  • Accountability to You

With our experience producing hundreds of business videos since 2008, we can accurately anticipate costs at each stage of production for an outstanding balance of quality and cost-effectiveness. Maximizing the return on your investment starts with a reasonable estimate of results, compared with the cost of production and promotion through your video advertising budget. Partnering with us for budgeting will help ensure your projects are always smart business decisions.

We also operate with exceptional visibility and accountability to you, tracking expenses to ensure your investment is spent as transparently and effectively as possible.

The Video Budgeting Process

Budgeting is one of the first exercises in the video production process. It’s usually preceded only by concept development. Depending on the objective and type of video you want, a production strategist can recommend an ideal budget for your advertising video. Once that’s set in stone, all the downstream processes, such as scripting, production planning, and filming can start.

1. Pre-Production

Pre-production processes consist of everything that goes into video creation before filming or animation. It includes creative ideation, scriptwriting, storyboarding, casting, location scouting, talent management, and production planning. This is where much of the budget optimization happens. An experienced studio can structure the process around your preferred budget, including selecting the ideal locations and talent and planning the scenes in a way that ensures your video comes in on cost and on time.

2. Production

How a video’s production process unfolds depends on the type of video you’ve commissioned, i.e., whether it’s filmed or animated. This naturally influences your production budgeting; a live-action video is typically more expensive than an animated one.

Partnering with the right studio can also create cost savings for you. A top-tier production company typically has the latest equipment and technology on hand and doesn’t need to rent special cameras or apparatus. Nor do you have to worry about filming delays or logistics issues leading to cost overruns.

3. Post-Production

Post-production can often make or break a video. The way it’s edited and enhanced using techniques like visual effects, color correction, and audio mixing can do a lot to deliver a compelling viewing experience. A quality studio will have licenses to all the necessary software already purchased and the expertise on hand to leverage those production tools. They can apply video budgeting principles to showcase your brand as effectively as possible.

Trust Video to Deliver Better Results

  • Videos are objectively among the best outreach tools at your disposal. According to HubSpot, it’s the most preferred content format for consumers and offers the best ROI (49%) as well, with email coming a distant second (29%).
  • As per a Wyzowl study, 84% of people have bought a product or service after watching a video about it. And according to Animoto, 72% of businesses have seen improved conversion rates owing to videos.
  • See guaranteed ROI on your videos with a proven production studio. Reach out to 336 Productions to determine your advertising video budget, and work together on a plan to earn the highest return on your investment.

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